Why Companies Don't Use Their CRM with Justin Rashidi, Co-Founder at SeedX

In this episode of Exploring Growth, host Lee Murray sits down with Justin Rashidi, Co-Founder at SeedX to explore how B2B companies can better leverage their CRM systems to drive smarter growth. Justin shares insights into the common mistakes organizations make with CRM adoption and why aligning sales and marketing efforts inside the system is essential for long-term success. The conversation also highlights the critical role leadership plays in prioritizing CRM integration and ensuring it becomes a strategic asset rather than just another piece of software.

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Connect on LinkedIn:
Lee – https://www.linkedin.com/in/leehmurray
Justin – https://www.linkedin.com/in/justin-rashidi/